About Us
Simatech Color is an innovative automotive and motorcycle paint brand that combines the 30 years of industry experience of SİMA BOYA with the global paint technologies of PPG Industries and PPG MaxMeyer.
Placing quality, reliability, and customer satisfaction at its core, our brand offers high-standard paint solutions to automobile, motorcycle, and scooter users through its diverse professional product range, robust supply infrastructure, and color technologies.
30 Years of Industry Experience
SİMA BOYA has been operating in the wholesale and professional product supply areas of the automotive paint industry for nearly 30 years. With its industry expertise, technical know-how, and strong distribution network, it serves professional users across Turkey.
Operating as a Platinum Distributor for PPG Industries in Turkey, SİMA BOYA brings professional paint technologies, a strong product portfolio, and color solutions to industry users.
Launched in line with a vision for growth in the retail sector, Simatech Color aims to make professional automotive paint quality more accessible and applicable for individual users.
PPG Industries
Founded in the United States in 1883, PPG Industries is one of the world's leading manufacturers of paints, coatings, and specialty materials.
PPG develops innovative paint and coating solutions for the automotive, motorcycle, aerospace, industrial manufacturing, marine, packaging, protective coatings, and construction industries.
Operating in more than 50 countries, PPG achieved $15.9 billion in sales in 2025. With its long-standing experience, investments in research and development, and advanced color technologies, it holds a strong position in the global paint industry.
Making Professional Quality Accessible to Everyone
At Simatech Color, we provide professional automotive paint technologies not only to industry professionals but also to individual users who wish to repair minor paint damage on their vehicles themselves.
Based on vehicle manufacturers' color codes and professional paint formulas, we develop practical solutions for stone chips, scratches, and local paint damage on cars, motorcycles, and scooters.
Our Values
- High quality standards
- Reliable product and service approach
- Professional color technologies
- Strong supply and production infrastructure
- Innovative and user-oriented solutions
- Pre-sales and post-sales customer support
- Sustainable customer satisfaction
Our Vision
To be one of the leading brands preferred for our innovative products and reliable service approach, bringing professional quality to a wider audience in the automotive and motorcycle paint industry.
Our Mission
To help our customers repair minor paint damage on their vehicles in a practical and economical way by bringing together the right color, quality products, and user-friendly application solutions.
As Simatech Color, we draw our strength from the advanced paint technologies of PPG MaxMeyer and the 30 years of industry experience of SİMA BOYA; we confidently bring professional automotive and motorcycle paint solutions to you.